If you look at various parks & recreation departments across Canada, many would include a geotourism element, mostly geocaching to their product offerings. Fun fact was that around 2007, many park & trail groups were in the process of slowly banning the activity or establishing policies. Most notably was the policy established by Parks Canada. The result of these policies was a lot of inaction from the various outreach groups that were around to promote the activity.
It was during this time that I focused our regional association working with these groups and partner with them to not only introduce the activity into their park or area, but to promote it to the community. In most cases, it ended with developing a new program with parks to promote and attract visitors to their sites.
The partnership model has since then been adopted & adapted by many other groups since then.
Other work included outreach, workshops, seminars and events.
Who did I work with?
- Environment Canada
- Fundy National Park
- Cape Breton Highlands National Park
- Fortress Louisourg Historic Site
- Kejimkujik National Park & Historic Site
- Parks Canada (30 Sites across Canada)
- Bay of Fundy Tourism
- Trans Canada Trails